Writing and Communication For Salon and Spa Owners

Answering the WIIFM Question for your Readers

I see lots and lots of marketing posts from salon and spa owners on social media. Some are great, most are average and some are downright terrible ūüôĀ What’s the difference? Well, some do a fantastic job of answering the ‘What’s In It For Me‘ question, and others don’t even give it a go. What’s…

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