Attracting the Right Clients
Attracting the Right Clients - Introduction.
Do you ever wonder why you seem to attract the wrong kind of clients into your salon? Perhaps you want to specialise in anti-aging facials, or maybe your passion lies in providing body treatments, but you never seem to get enough clients who want these services.
Some salons also have the problem of only attracting clients in search of discounted services. It’s incredibly frustrating when this happens, but how much of the problem is really self-inflicted and more importantly, can you do something about it?
Overview: This module will help you, as a salon or spa owner, to understand how to attract more of the right people into your salon and less of the people who will not benefit your business.
This module includes a PDF document outlining:
- Branding your salon to attract the right people.
- Understanding who your target market really is.
- What happens when you market to discount seekers.
- Matching your services to meet the needs of your clients.
Included Resources in editable Word format are:
- Business Branding Template
- Target Market Template
This module is also available as part of the value Package - Client Attraction
Would you prefer to do the e-course? Click here for more information.
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