Client Attraction

Information to help you to attract more clients into your salon

How to Easily Get More Online Reviews (and more clients) for Your Salon or Spa

If you’re in business and have never given online reviews much consideration, it’s definitely time to do so. Generating positive client reviews on platforms such as Google and Facebook can have a major impact on your new client acquisition, with 85% of consumers trusting online reviews as if they were a personal recommendation! With this […]

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Jazz Up Your Service Menu and Increase Your Sales

Have you ever heard the saying, ‘You can’t sell a secret’? It’s worth remembering. After all, what point is there in having a beautifully appointed spa, with an amazing range of pampering and remedial treatments on offer, if no one knows anything about them? This is where a well-planned spa menu not only educates but […]

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Blogging for Your Beauty Biz

As a salon or spa owner, you probably think that blogging doesn’t belong in your world. I’m here to tell you that you’re wrong. Blogging is about sharing your expertise and establishing yourself as the go-to industry expert in your field. It’s also about helping your website’s search engine optimisation, and considering your website is […]

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The Small Changes That Bring Big Results in Your Salon or Spa

Sometimes it can be disheartening when your business is floundering and you don’t know what to do to fix it. Where do you start? What’s going to make the most difference in the shortest amount of time? The truth is that your business may need something entirely different from another person’s business to get it […]

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How to Create Quality Videos for Your Salon in Just a Few Minutes

Videos are now the BIG thing for social media.  They get more views, more shares and more comments so, given all that,  it’s probably a good idea to be using them. The problem in the past has been that it’s been too time consuming and required a bit of a learning curve, and well honestly, […]

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Let’s Talk About Your Point of Difference in the Salon & Spa Marketplace

In today’s crowded marketplace full of salons and spas, it’s more important than ever to have a Point of Difference. Today’s video from the SalonSavy Beauty Biz Group explores how to find your point of difference so you can stand out from your competitors. What’s Your Point of Difference in Your Salon or Spa Business? […]

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Let’s Talk About Client Attraction for Salons & Spas Using Your Website

Hi and welcome to this post.  In this post, I have a video for you from my Live Chat series appearing in the SalonSavy Beauty Biz Group in Facebook. We’ll be taking a closer look at how you can use your website more effectively to attract more new clients to your salon or spa. I […]

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13 Powerful Strategies to Kick-Start Your Spa in the New Year

At the beginning of each year, most of us make a mighty dollop of personal New Year’s resolutions; get thinner, get fitter, stop smoking, drink less, or maybe it’s all of these and a few more for good measure. However, when you own a business, you often need to extend those resolutions to include new […]

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How Blogging Can Attract New Clients to Your Salon or Spa

First, let’s clear up any confusion about what a blog actually is. According to most dictionaries, a blog is simply a Weblog or online diary. When I first heard about blogging many years ago, I remember thinking “Who wants to read stuff from something called a blog?” It all sounded a bit iffy to me at […]

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132 Lost Clients

What would you do if you found out you had lost the opportunity to gain 132 new salon clients? Personally, I’d be devastated. So, let me tell you a true story about something that happened to me recently. Late last year, I ordered 8 cushion inserts online.  I ordered these particular inserts for 2 reasons: They […]

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